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Ever since the publication of Henry Dreyfuss’ book ‘Designing for People’ (1955) there has been general agreement in the design field that gaining insights into what people need, supports designing products that meet those needs. The idea of design driven by these types of insights is one of the main elements of ‘design thinking’ that has […]http://miekevanderbijl.com/wp-content/uploads/2015/06/NADI_without_expl-179x300.jpg